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CASE STUDIES

EndorseMate

NIL Marketplace App

AI

Data Science

Devops

UI/UX

Software Development

EndorseMate, a startup founded by Lucas Vanroboys, a former D1 college hockey player, partnered with Scrapbox to create a marketplace app designed to help college athletes monetize their name, image, and likeness (NIL) through brand sponsorships. We developed an MVP that connects athletes with brands for sponsorship deals, launching a new revenue avenue for student-athletes.

Project Overview

The EndorseMate platform empowers college athletes to leverage their NIL (name, image, and likeness) rights by connecting them directly with brands for sponsorship opportunities. To achieve this, we developed a marketplace that facilitates smooth negotiation and transaction processes for sponsorship deals. Our approach prioritized launching a scalable MVP quickly to kickstart user acquisition and engage stakeholders in meaningful conversations around the platform’s potential. The project was featured in Bentley University's Newsroom: bentley.edu/news/getting-game.

The NIL marketplace was built using React and Next.js, ensuring a responsive and high-performance user experience. To protect user data, we integrated secure authentication through Auth0, enhancing overall platform security. In just four months, we delivered a functional MVP, which allowed EndorseMate to successfully attract over 150 student-athletes and initiate brand partnerships.

Diving Deeper

The MVP launch was a great success, allowing Lucas and the EndorseMate team to begin conversations with universities, brands, and potential investors.

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Nic OConnell

COO, Co-Founder

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